Introduction Advertising is a powerful tool that allows businesses to communicate their vision, value, and product to the consumers. Conventionally, it was just limited to mass media platforms such as ads in newspapers, pamphlets, radio, or television, where content was…
Introduction The gaming industry has experienced exceptional growth in recent years, embracing as a crucial position in the global marketplace. This noticeable surge brings with it both opportunities and challenges. This blog helps in understanding the multiple role that IPR…
Introduction Artificial intelligence (AI) has emerged as one of the biggest game-changers in recent years because of the innovative technologies that it has set forth. AI systems are becoming prominent from healthcare to entertainment now, based on the ability to…
INTRODUCTION As a result, it is important for anyone involved in processes of innovation as well as the protection of the resulting property rights to develop a clear understanding of patents. It also enables inventors to abstain from their innovative…
SUMMARY OF RIGHTS RELATING TO INTELLECTUAL PROPERTY An overview of intellectual property rights would be beneficial before delving into the paper's subject matter. The safeguarding of intellectual property rights has grown in significance in the current globalised and knowledge-driven economy.…
INTRODUCTION Section 2(1)(h) of the Trade Marks Act defines the word “deceptively similar” as “A mark shall be deemed to be deceptively similar to another mark if it so nearly resembles that other mark as to be likely to deceive…
TRADEMARK A trademark is something that we encounter on a regular basis. It is the name given to a product or service. It is an indication of a trade organization's or company's quality and goodwill. A trademark allows a buyer…
A trademark’s degree of registrability or its ability to sustain a suit or enforce a suit hinges upon the nature of the mark. Marks can range from being generic, descriptive, and suggestive to arbitrary and fanciful thereby shaping the strength…
Introduction A trademark helps a consumer obtain goods and services of a certain quality and reduces their confusion related to the goods and services. The importance of the quality of the items offered under a brand has increased with the emergence of…
Introduction A mark is similar to another trademark when it resembles it visually or phonetically or structurally etc. When comparing two similar trademarks, it is important to compare them in their entirety. One must assess the similarity between two marks…